If there were a form of advertising which offered almost immediate results, would you be interested? What if there were a way to target the perfect client for your business? Is there an area in Michigan that you would like to do more business in? Then Facebook ads is the answer! Social Media is an amazing tool most business owner’s don’t take full advantage of. It is a way to build relationships with people in our community, engage in real time discussions and creates good will for your companies; and Facebook is the Biggest Advertising Opportunity Today. Big Shot SEO has all of the answers and know how. We are experts in creating a successful Facebook Marketing campaign that delivers the results your company needs.
Still being the largest social network, Facebook has over 2.2 billion users daily. For any business, that translates to 2.2 billion potential customers. The real question is how to reach these 2.2 billion potential clients and turn them into real clients.
The most important rule in advertising is to “Fish in the Right Pond”, meaning deliver your message to the people who are most likely to become clients of yours. If you just opened a butcher shop, you wouldn’t see much ROI from an ad in a Vegan Magazine; but you could see some great traction advertising in a article about throwing the Best 4th of July Party.
Because Facebook is a global social network which connects billions of people,you could run the risk of spreading your ad all over the world. When, in fact, it needs to reach a certain community that will benefit from knowing about your local business. This is why the complex algorithms that are in place here are specifically designed for targeting your ads. Then promoting them to Facebook users based on location, available information, and selected demographics.
Through Facebook you can target any type of person, interest, location, income level and demographic! They have their membership categorized down to the smallest detail, then they team up with other 3rd party information gathering services to gather even more information. Through their algorithm they can tell what websites you visited after logging off of the social network, or even what businesses around town you like to frequent. The Great Part about this is the information is available to you. Which allows you to craft the perfect advertising message and deliver it to the best audience possible. If you haven’t Used Facebook yet to market your business you are missing out BIG TIME!
When you decide to advertise your business on Facebook, you get almost instant results. Within minutes of the submission of your ad, it gets to the selected demographics and people will see your ad, react to it and get familiar with your business, services, and products.
Facebook gives you all the information you need to to create a successful advertising campaign. At the same time sharing the ability to re-target the people who responded positively to your ads. Which helps you keep top of the mind awareness with potential clients.The Facebook Pixel is what makes this possible; when placed in the code of your website it tracks demographic information from your people responding to your campaign. This information is then compiled and analyzed, which allows us to create a custom audience for your next campaign. The custom audience is an amazing way to make sure your message is getting to the right people. The Right Message Plus the Right Audience means success.
The power of Facebook is like all of the traditional advertising tools all rolled up into one, only on steroids. It is like a billboard that follows a viewer home and knocks on their door the the next morning to remind them that they are interested in doing business with you. It is like a radio ad on a station that your customer’s listen to, except you are able to craft the message to each individual. Or Direct mail with instant results. This is the most powerful way to market in the history of marketing!.
Big Shot SEO is a well-established agency, offering a multitude of services which also happen to include advertising on Facebook. We have experience in many areas, and the necessary knowledge to make a proper Facebook ad for our customers and get the desired, positive outcome.
When you make a Facebook ad by yourself, it is most likely just put out in the virtual world, which is fishing with a wide net. You will most likely get some response, but it won’t be as effective as it could be. The answer is to identify the perfect audience, in this case your advertising becomes more of a spear fishing expedition than hoping your net brings in the right opportunity. There are even ways to identify a competitors audience to help get your name out into the world.
This is where we come in, Big Shot SEO has the experience and knowledge to maximize your ad spend, and ensure your ads get the proper traction. Then we are able to analyze the results and build an even better marketing strategy. Give us a try, yo won’t regret it!