We have mentioned Google My Business (GMB) before to your Google Maps Listing; and here we’ll delve into more detail as to what our service offers and how it help your business. Setting up Your GMB correctly will positively Effect your Google Maps Listing; by registering your business you will get your own dot on the Google Maps. This Listing will put a ton of information customers need to make decisions, right at the tip of there fingers. Potential clients will see reviews, services, location and contact information for your business. You can also share pictures on you GMB that will show up on Google Maps, which is a great relationship building tool.
Considering that this is a free service, everyone can register their website and be done with it. But it actually is not that simple. There is a ton of ways to optimize your listing that the average business owner doesn’t know about. Like Geo Tagging your pictures, making sure you choose the correct category, or even the right amount of content needed. All of this gives your business the best chance to show up in search results.
If you decide to register your GMB by yourself, you should realize that your competition is probably paying a professional to set theirs up. This is why we recommend that if you do this on your own. But if you do here are some important aspects you will need to address. Firstly, make sure you fill out as much information as possible. You should have tons of pictures on your GMB; make sure they prove you are located in the Lansing Area too. Adding some great content to your “about” section will make a case for why people should do business with you.
You should also know Google Maps is an open service and anyone can suggest a change to your listing. It will be important to check your listing at least once a week; this way you can see if there are any changes. New reviews should pop up, or even suggested edits. Google loves when business owners interact with the Maps Listing. It Proves you are real in their eyes, because there are a lot of fakes out there.
Once you have our GMB set up you will need to start listing it on internet directory sites like Yelp. There are industry specific directories you should research, then make sure you are listed on all of the relevant ones.This takes a lot of time, but it will pay off. There are also some local directories you will want to get listed on as well. All in all there are usually around 350 important directories you should go for.
There are many more things that can be done on your website in order to optimize your GMB and Google Map Listing. We can take all of the Hard, Tedious work away from you. Here are a Few of the Services we offer to make life as a business owner easier.
Tthe main component for Google Maps in the NAP (name, address and phone) of a business. What we do is incorporate the business category, working hours, a detailed description of the business, taglines, available payment options, manage reviews and not just the generic reviews that anyone can leave on GMB as this is also open to the competition that sometimes can be cruel. Also, the accurate online listing/citation can mean the difference between making a positive impression or gaining a negative image
GMB is intricately related to Google Maps, adding to the benefits of the easy location of your business. The local SEO is one thing, but the correctly applied directions can mean a great deal to people that want to find your place in person. That is why one of our services covers incorporating GPS embedded photographs that enable the visitors of the virtual website to learn the correct location and find your real business/store/restaurant….
The more famous the business is on a local level, the easier it will be for its online presence. At Lansing, we understand the difference and potential risks and do everything in our power to manage and minimize the potential risks, and increase the local recognition of your business and improve the local SEO
Another interesting thing that a local business can do is to offer a virtual tour of their business/store/workshop/restaurant/venue. We have the knowledge and expertise to help your business achieve this by creating a nice virtual tour per your requirements, showing everything of importance about your business in a nicely packaged virtual tour that will show off all the amenities your business has to offer